Marketing and Strategy

Hosfeld & Associates works at the intersection of marketing and organizational strategy to help clients compete more effectively for attention, customers and resources. Our strategic recommendations are strengthened by our decades of practical experience in hands-on design and implementation of marketing programs. We create alignment between management strategy and marketing in order to strengthen execution, to resolve ethical conflicts and foster customer- and stakeholder-centric thinking. We employ proven approaches to change management to assure strategies are executed efficiently and effectively.

Whenever possible we incorporate collaborative processes to create deeper engagement with strategic and marketing plans, and growth initiatives. Although we offer a complete menu of services - from planning to marketing program execution - we also seek to build our clients' skills and resources through facilitated processes and coaching.

Tools and Frameworks

Hosfeld & Associates' approach to marketing consulting integrates a variety of tools and frameworks. Representative examples include: